Do ACTIVEDutch elderly


Aging populations around the world require innovative approaches to ensure people can be healthy, independent and enjoy a good quality of life. There is a need to move from a health and social agenda that emphasises dependency in old age to one that promotes active and independent aging at home. Impaired cognitive abilities are one of the primary challenges to healthy aging. Many healthy older adults experience benign forgetfulness, but up to 20% of the population over 65 years of age have some level of Mild Cognitive Impairment (MCI).

The objective in Do ACTIVE is to use the potential of the proven Do Something Different methodology in combination with existing sensors to enhance active and healthy ageing amongst people with MCI.

Onmi’s role

In Do ACTIVE we will further develop our Flex program. We will design a new smartphone application that collects your data, visualises the variable scores, and sends Do’s when appropriate. A new Do program for people with MCI will be developed in collaboration with Do Something Different and tanteLouise. This will be done through co-creation sessions with end users and clinicians. Finally, we will explore the localisation of our Data Driven Do’s to increase place attachment.

Together with tanteLouise we will evaluate the impact of the new program with 350 people with MCI and their partners.

The project started in July 2018 and will last 2 years. It is funded by Ons Brabantse Wal.

Project Outcomes

Flex behaviour change programma

Onmi initially created the ToDo programme in context of the Do CHANGE project. This first version is substantially improved and rebranded during the Do ACTIVE project. Where the ToDo programme relied on external partners for data collection and Do selection, Flex is independently created and run by Onmi. New Do’s have been created for the MCI target group.

Luka GPS analysis

Onmi now does in house GPS data analysis and does not rely on third party services like Moves app.

Ampersand platform

Data collection, storage and distribution is done through our new Ampersand platform.

Vire app 2.0

Vire app has been completely redesigned. The app is now less complicated and provides a more intuitive overview of behavioural data. In-app notifications have been improved, and Do’s can be rated for programme analysis. Vire app 2.0 has built in GPS data collection for the analysis of Variety and Social Opportunity scores.


First positive experiences have been shared by participant Jos Schilleman in a newspaper article in BN de Stem. You can read the Dutch article here.

Participant Jos Schilleman (73) is happy with the tips via the app. "It is constantly creates new insights." © Peter Braakamnn / Pix4Profs
Participant Jos Schilleman (73) is happy with the tips via the app. “It is constantly creating new ideas.” © Peter Braakamnn / Pix4Profs

“I started to move more. And more consciously, if I don’t do it. The app shows that nicely with the bubbles”

– Jos Schilleman